CNN is trying to right a sinking ship.
But CNN is facing one terrifying reality.
Megyn Kelly revealed the fatal mistake that will ruin CNN.
CNN’s decision to devote its entire programming schedule to attack Donald Trump backfired in the long run.
Disgraced former network President Jeff Zucker’s gambit to make CNN the center of the “resistance” to Donald Trump initially paid off as angry liberals could not turn off CNN and at one point in early 2021 CNN took over the number-one spot in the cable news ratings wars.
But once Trump finally left office the reality set in.
And in 2022, CNN set a record low in the ratings.
New network President Chris Licht tried to fix the ratings nosedive.
Licht moved Don Lemon to co-host a revamped morning show.
And Licht turned the mid-morning and midday blocks into a variety show hosted by a rotating cast of anchors.
The centerpiece of Licht’s plan to save CNN is revamping primetime.
But Licht isn’t charting a new direction so much as traveling over a well-trodden path.
Licht’s “big idea” is to hire a liberal comic like Jon Stewart, Bill Maher, or Trevor Noah to anchor the new CNN primetime lineup.
On her podcast Megyn Kelly mocked the idea that rerunning the stale format of a liberal comic who only makes fun of Republicans would save CNN’s falling ratings.
“There’s a reason instead of just thinking about, you know, what are they doing that works? Like maybe we could be ripping on both sides like Jay Leno used to do, right? When the show used to be successful. Nope, they don’t wanna do that. They’re gonna double down on their partisanship or they’re gonna both double down on their partisanship and they’re gonna try to call it comedy like they do with Jon Stewart,” Kelly declared.
Investigative journalist Glenn Greenwald, who was Kelly’s guest, lamented the fact that liberals expect every institution in America to serve their political interests.
“You know, the other option, Megyn, for comedians might just be to like actually do comedy and not be political commentators,” Greenwald began.
“But we don’t accept that anymore in our culture. Like every — you can’t watch a sports network without being battered over the head with political ideology and dogma. Everything has become politicized. Everything, you know, there is no such thing any longer as cultural products that unite all Americans that are devoid of political content,” Greenwald continued.
Greenwald said the people in charge of CNN are locked in an ideological mindset that will not allow them to see the true problem the network faces — Americans outside of the far-left no longer trust CNN because the network burned its credibility to the ground in opposing Trump — so the channel is doomed.
“These are not geniuses running CNN and I think their problem is in reality, they’re trying to fix what is actually just a completely broken ship,” Greenwald added. “It’s sinking. And it’s the proverbial moving of deck chairs around as it does.”
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