An openly anti-conservative company has had a hard year in terms of sales and expansion.
As soon as cereal giant, Kellogg’s, voiced their political policies against conservatives, a boycott was initiated and the company’s stocks plummeted.
Breitbart News reports:
The cereal giant’s financial troubles coincided with its decision to cut its advertising with Breitbart News at the end of 2016, thereby snubbing Breitbart’s 45,000,000 readers.
In November, Kellogg’s announced that Breitbart News’s conservative readers are not “aligned with our values as a company.”
While the decision by Kellogg’s to cease advertising made virtually no revenue impact on Breitbart.com, it did represent an escalation in the war by companies like Target and Allstate against conservative customers whose values propelled Donald Trump into the White House.
Now the corporation is facing major cutbacks, and blue-collar Americans are suffering as a result.
Another 216 employees of the cereal manufacturer are being laid off.
The layoffs are part of a plan for the company to reverse its economic downfall, but working Americans are the victims of Kellogg’s massive overhaul.
Breitbart News reports:
The boom has fallen on another 216 employees of cereal giant Kellogg Company with workers in Minnesota being handed pink slips at a snack food manufacturing facility.
Up to 216 workers at the Kellogg plant in Vadnais Heights, Minnesota, were notified last week that their jobs were on the chopping block as part of the company’s plan to reverse its financial free fall, according to CBS news.
Jeremy Hanson Willis, deputy commissioner of Minnesota’s Department of Employment and Economic Development, told the media that he received the company’s notification satisfying a federal mandate to alert state authorities when a mass layoff is occurring.
Willis tried to put a brave face on it insisting the laid off workers will be fine.
“There are a lot of businesses around the state looking for workers and having a hard time to employ them because we have so few unemployed folks in our state,” Willis told the media.
A Kellogg’s spokesman admitted that the layoffs were part of the company’s effort to retool.
Kellogg’s director of labor relations claimed the layoffs were directly related to the company’s cost-cutting plan and the job losses in Minnesota were only the beginning.
Soon, jobs in Michigan, New York, and other eastern states will be terminated as well.
It is their hope that the overhaul helps gain back some of the $50 odd million dollars the company reported they lost in their fourth-quarter.
Do you think Kellogg’s should fire so many working Americans because of their mistakes?
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